Upcoming Events

August
September
October
November
December
January
February
March

August

August, 5-8

Summer Management Conference

Crowne Plaza - Hilton Head Island, South Carolina.

Ask for the 'PICA/PIAG Conference' room block.
Rate $179 per night plus tax

August, 10

12:00-2:00 PM [Eastern Time]
Justify Equipment Purchases with Low Financial Risk. Presented by Joe Beck & Sid Chadwick

Member Rate: $55 per connection
Not-yet Member Rate: $110 per connection

You need to participate in this webinar if you find yourself asking:
1. What equipment do I REALLY need?
2. Will the latest technology REALLY help me?
3. What?s the BEST way to evaluate equipment?
4. What should I DEMAND from my supplier that most companies forget to even ask about?
This information-packed webinar could save your company hundreds,
maybe even thousands of dollars on your next equipment purchase!
You?ll learn how to:
1. Determine what equipment and technology you really need
2. Effectively evaluate your supplier?s recommendations
3. Determine the financial impact of your prospective purchases
Avoid common purchasing mistakes that can hurt your company and your bottom line

August, 12

Printing for the Healthcare Market Webinar

12:00 Noon - 1:00 PM

What You Will Learn
Recent Trends
Successes
Major Players
Whats Hot
Search Engine Sources
Local Event Sources
Whats Changing
Examples of how to approach target market & how to improve the customers purchase & direct them to new purchases.

Who Should Attend
Business Development Directors, CEOs, CFOs, and top performing business development teams (e.g., Sales Reps, Account Executives and CSRs).

Participation Options & Rates
Webinar (per connection): Members $85* Not-yet Members $170
Seminar (per company-up to 3 attendees): Members $75 Not-yet Members $150
Seminar at PICA Office (maximum class size 14)
*If you participate in 4 or more webinars, you receive a 10% discount; or a 20% discount if you participate in 9 or more. Questions? Call (704) 357-1150.

September

September, 9

Franchise/Chains Market Webinar

September, 14

How to Build Profits Through Effective Branding

1:00 2:00 PM

Discover what other leading print service providers already know about the importance of building a company brand. Full details click on the link above.

Members $49
Not-Yet Members $99

Webinar Outline:
* Learn the importance and power behind a company brand.
* Gain tools on how to evaluate and strengthen your current brand and tips on how to begin building one from the ground up.
* Design a plan to make the most of your marketing dollars by creating a marketing campaign.

About the speaker:
Tawnya Starr first learned about the power of the web when she experienced phenomenal sales growth after launching a website for her printing company in New Mexico. In 2000 she joined Printer Presence as president. Tawnya has dedicated her career to educating the printing industry on all matters related to the web and web-to-print applications. A board member of the prestigious Electronic Document Systems Foundation (EDSF), she is recognized as an expert on web marketing and how it enables companies of any size to save time and money while attracting and keeping customers. Ms. Starr is a published columnist and author, and in 2005 received the prestigious Industry Award of Distinction from PrintImage International for her service as a consultant and educator to the industry. She was also awarded the Women of Distinction award from OutPutLinks in 2010. Tawnya has conducted hundreds of seminars and has been featured as a speaker at dozens of national and international print conventions.

October

October, 3-6

GRAPH EXPO 2010

THE NEXT GENERATION OF PRINT

October 3-6, 2010
McCormick Place South
Chicago, IL

October, 12

Making the Most of Your Marketing Time and Dollars Webinar

1:00 2:00 PM

Every day is a fight to increase market share and revenues for print service providers. An inefficient, ineffective marketing plan could be giving your competitors a huge advantage. Full details click on the link above.

Members $49
Not-Yet Members $99

Webinar Outline:
* In less than an hour you will learn:
* If social media (Facebook, Twitter, LinkedIn, blogging) is right for your business.
* The essential and often overlooked role your website plays in your day-to-day business operations.
* If now is the time to abandon traditional marketing and rely solely on search engines.

About the speaker:
Tawnya Starr first learned about the power of the web when she experienced phenomenal sales growth after launching a website for her printing company in New Mexico. In 2000 she joined Printer Presence as president. Tawnya has dedicated her career to educating the printing industry on all matters related to the web and web-to-print applications. A board member of the prestigious Electronic Document Systems Foundation (EDSF), she is recognized as an expert on web marketing and how it enables companies of any size to save time and money while attracting and keeping customers. Ms. Starr is a published columnist and author, and in 2005 received the prestigious Industry Award of Distinction from PrintImage International for her service as a consultant and educator to the industry. She was also awarded the Women of Distinction award from OutPutLinks in 2010. Tawnya has conducted hundreds of seminars and has been featured as a speaker at dozens of national and international print conventions.

October, 14

Retail / Holiday / Recreation Season Market Webinar

November

November, 5-7

2010 Fall Conference

November, 9

Winning Website Secrets for Print Service Providers Webinar

1:00 2:00 PM

Although e-commerce and web-to-print have changed the way printers interact with their customers, many fail to fully leverage their web presence as an effective sales and marketing tool. Full details click on the link above.

Members $49
Not-Yet Members $99

Webinar Outline:
In less than an hour you will learn:
* Learn how to maximize your site to promote your full range of capabilities
* Discover how your website can deliver a positive ROI and build customer loyalty
* See how your website can be used as a sales tool in presentations with prospects

About the speaker:
Tawnya Starr first learned about the power of the web when she experienced phenomenal sales growth after launching a website for her printing company in New Mexico. In 2000 she joined Printer Presence as president. Tawnya has dedicated her career to educating the printing industry on all matters related to the web and web-to-print applications. A board member of the prestigious Electronic Document Systems Foundation (EDSF), she is recognized as an expert on web marketing and how it enables companies of any size to save time and money while attracting and keeping customers. Ms. Starr is a published columnist and author, and in 2005 received the prestigious Industry Award of Distinction from PrintImage International for her service as a consultant and educator to the industry. She was also awarded the Women of Distinction award from OutPutLinks in 2010. Tawnya has conducted hundreds of seminars and has been featured as a speaker at dozens of national and international print conventions.

November, 11

Hospitality / Recreation / Travel Market Webinar

December

December, 9

Financial Services Market Webinar

January

January, 13

TransPromo Communications Market Webinar

February

February, 10

Automotive, Dealers, Service, and Aftermarket Suppliers Market Webinar

March

March, 10

Trade Shows Market Webinar

12:00 Noon - 1:00 PM

What You Will Learn
- Recent Trends
- Successes
- Major Players
- Whats Hot
- Search Engine Sources
- Local Event Sources
- Whats Changing
- Examples of how to approach target market & how to improve the customers purchase & direct them to new purchases.

Who Should Attend
Business Development Directors, CEOs, CFOs, and top performing business development teams (e.g., Sales Reps, Account Executives and CSRs).

Participation Options & Rates
Webinar (per connection): Members $85* Not-yet Members $170
*If you participate in 4 or more webinars of this series, you receive a 10% discount; and a 20% discount if you participate in 9 or more.

Seminar (up to 3 attendees): Members $75** Not-yet Members $150
*Seminar fee is not per person. It includes 1 to 3 attendees from the same company. Class size: minimum 6: maximum 14.